Just a few challenging projects


  • Roll out International Because I am a Girl campaign
  • Intertoys Festive season print catalogue 2017
  • Studio Piet Boon Luxury Inspiration coffeetable book
  • Studio Piet Boon Concept and realisation presentation Salone del Mobile 2017

A couple of strong campaigns


  • Plan Girls first. The smartest investment
    TVcommercial, print, online advertising and below the line tools
  • “Everyday Extraordinary” Swarovski Fashion Jewelry brand campaign Benelux implementation of new brand postioning and targetaudience approach

Strong Brand Positioning


  • Plan Girls first. As a result of serious reputationdamage and new competion the brand had to regain a relevant brand position
  • Studio Piet Boon, High End luxury design Development and implementation of a new Brand Strategy

Briljant Introductions and events


  • Montblanc watches en jewelry. Today strongly established Montblanc watches! Where should we put the ink?
  • Swarovski retail flagship opening Luxemburg