26 November, 2024
To prepare for the future and harness team expertise, Piet Boon evolved from ‘Man’ to ‘Brand.’ Studio Piet Boon emerged with a new communication strategy and refreshed visual identity, reflecting its growth and vision.
To strengthen the company for the future and leverage its collective knowledge, expertise, and team, a transition from ‘Man’ to ‘Brand’ was necessary, from Piet Boon to Studio Piet Boon. This involved a complete communication strategy and a redesign of the visual identity.
We delivered: Strategy platform with authentic brand drivers: Functionality, aesthetics and individuality guiding all actions, aligned PR strategy-Social Media Plan-Event Strategy-Website-Sales presentations-Employee tools-Partner communications.
The result: Reduced founder’s dependency. Increased team involvement. A strong brand fully prepared for the future and global success.
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